Chief Executive, The Wildlife Trusts
Craig started as Chief Executive of The Wildlife Trusts in April 2020, with the ambition of putting a third of the UK’s land and sea into nature recovery by 2030.
He has been described as “one of the country’s top environmental campaigners”, by The Guardian as “the very model of a modern eco-general” and has been listed as one of the UK’s top “social media CEOs”.
Craig was previously CEO of Friends of the Earth where he refocussed the organisation on its unique role of empowering communities to take action to tackle the climate and ecological crisis. This resulted in a step-change in the scale and impact of the movement with over 200 new Friends of the Earth community groups set up during his tenure. Craig led Friends of the Earth to numerous campaign victories including on bees, fracking and against the expansion of Heathrow Airport.
Earlier in his career, Craig was Deputy Director at The University of Cambridge Institute for Sustainability Leadership (CISL), and Director of The Prince of Wales’s Corporate Leaders Group on Climate Change (from 2007 to 2010). Before that, he campaigned on corporate accountability, trade, and wildlife issues at Friends of the Earth and on international wildlife crime at the Environmental Investigation Agency (EIA).
Craig has twenty years’ experience of designing and contributing to executive education and leadership programmes at numerous universities and business schools, including the Judge Business School, London Business School, and Duke CE. He is Honorary Professor of Sustainability and Innovation at Alliance Manchester Business School.
He has a BSc (Hons) in Human and Physical Geography from The University of Reading and an MSc in Biodiversity Conservation from University College London, an Honorary Doctoral degree from University College of Estate Management (UCEM) and an Honorary Doctoral degree from Anglia Ruskin University.